search engine optimisation (SEO) audit
If your eyes glaze over as soon as you hear the word SEO or Search Engine Optimisation – you are definitely not alone!
Whilst SEO is a very complex area of digital marketing, it is a super important aspect of any business’ marketing strategy.
Ultimately, Search Engine Optimisation is based around improving your organic ranking on search engines, such as Google, Yahoo and Bing.
When you search Google for a particular product, topic or business, do you personally even look past the first page? The hard hitting truth is that most people don’t look past that first page – at a stretch it is the second page!
When you consider that most people won’t even look past the first page or top 10 results, then it is easy to understand why it is so important to work on the top keywords for your products, services, industry – or what your target audience would be searching for.
Undertaking an SEO Audit has the potential to uncover areas that your website may be able to improve upon, and ultimately providing you with an increased opportunity to reach your ideal audience and keep Google happy!
There are many elements that combine to improve your organic Google ranking, which can include choosing good keywords and having SEO optimised website copy. Despite this however, even with amazing words and content on your website, if the technical aspect of your website has not been created and optimised well for SEO, then it can have a major impact on your ability to rank well on Google searches.
SEO Audit reports
Our team will prepare a detailed and easy to understand report, specifically for your website. The report will outline the current SEO performance of your website, and provide recommendations on how to fix any errors that are identified.
Our SEO audits are extremely comprehensive and will provide you with all the information you need, to give yourself the best chance of getting to page one for relevant keywords and search phrases.
The SEO audit includes the following data relevant to your website:
- Accessibility – including speed, crawl-ability and responsiveness
- Which pages are being indexed
- Duplicate content
- Missing meta descriptions and title tags
- Missing Image Alts
- HTML code bugs
- Current keywords ranking
- Competitor overview
If you would love to improve your website ranking on Google and other search engines, having our SEO expert prepare an SEO audit report tailored to your website, will set you on the right path!
Managing the creation of content for your business social media profiles, including Facebook, Instagram, Linkedin + more!
Consultation & creation of a social media strategy to enhance your online presence.